Strategy and content creation and management
Sponsorship Creation, Sales and Management
Venue Selection and Management
Communications Planning and Execution
Exhibition Design & Build
Keynote and breakout seminar management
Managing third party suppliers
Produce VMware’s annual partner ecosystem showcase in line with the global theme of “Defy Convention.” M&a was engaged to create and produce all aspects of the event under extremely tight timescales, while ensuring the seamless quality of aesthetic and logistic execution and exceeding a sponsorship revenue of $1,200,000.
In close consultation with VMware’s APAC and ANZ marketing team the M&a team came together to exceed targets in all areas design, creation and implementation.
Event team – Sponsorship Sales, Logistics and Operations
Creative team – Strategy and design
Account Management – Sponsorship Activation
Communications – Strategy, Content and Delivery
Outbound Contact Centre – Strategy, Content and Delivery