Motorola Solutions

Motorola Solutions

Services
Digital (Retail Microsite)
Sales Playbook
eDM (Media and Channel)
Direct Mail
Media
PR
Telemarketing
Brief
Develop an integrated cross media campaign, incorporating thought-leadership, demand-generation and lead-generation.
Solution
M&a planned, developed and deployed a totally integrated online and offline campaign to position Motorola Solutions as the authority on retail technology solutions across ANZ. The focus was to drive end-user engagements and ultimately generate sales appointments. The campaign was comprised of a parallax microsite (containing a mix of assets, product and retail solutions mixed media content), a retail media plan and media driven eDM’s, Direct Mail to retail decisions makers, mobile engagement as well as sales enablement tools for channel partners.
Information
Category:

Branding

Date:

October 18, 2017

Tags:

colors, nature